Marketers claim they want control over creative production, but the moment a new AI tool hits the scene, they’re suddenly all about convenience. AI video ad platform Airpost, which launched last month ...
Google VP of global ads, Dan Taylor, said the company is focused on bringing ads to AI Overviews and AI Mode.Google Marketers champing at the bit for AI chatbots to become the next major ad surface ...
A handful of brands acknowledged that they used artificial intelligence (AI) in the creation of their Super Bowl XL ad this year -- but they either went all in like Svedka Vodka or used it sparingly.
A Columbia Business School study says AI ads on average garner more click-throughs, providing they don’t ‘look like AI.’ People say they hate AI-made ads. But in reality, they perform just as well as ...