Advertisers who don’t migrate to the Data Manager API risk broken conversion tracking when Google tightens Ads API data rules ...

Google Marketing Platform rolled out a new API, giving organizational administrators enhanced capabilities. Now, administrators can: Why we care. The new features make it easier for marketers to track ...

Pinterest announced in a blog post that it is making its content marketing API available to third-party influencer marketing platforms. This will give marketers and influencers the ability to work ...

Instagram has introduced a new round of API upgrades that enhance measurement depth, improve publishing flexibility, and streamline collaboration workflows for developers and marketers. The update ...

Postman's State of the API Report 2024 states that companies are increasingly treating APIs as a product and are developing, marketing and monetizing them in a targeted manner. Security aspects often ...

Stirista today launched the Stirista API Marketing Suite to boost access to data solutions through on-demand integrations and real-time insights. Stirista's API Marketing Suite addresses compatibility ...