Can you believe there was a time when a business believed that having digital media/marketing knowledge and skills was nice, but not necessary? How the times have quickly changed. According to the U.S ...

While most of the debate over artificial-intelligence technology at colleges centers on the classroom, there’s another hotbed of AI adoption on many campuses — the marketing and communications office.

Iowa Sen. Tom Harkin, a Democrat, has been on a crusade over the past few years against for-profit colleges. You know, schools such as the University of Phoenix or the DeVry Institute, educational ...

Marketing on college campuses is never easy, especially considering how different each individual campus can be. However, we at The Black Sheep are on over 60 campuses across the country, and we’ve ...

College students value companies with authenticity. Learn how to reach this demographic through social media and using online and traditional tactics.