How has sewing machines as a category evolved in India? What are the big trends that you see today, and what are the challenges before the industry? The sewing machine industry in India has witnessed ...

Based on consumer insights and preferences, Usha International has added four new sewing machines for sewing, embroidery, and quilting – Skyline S-9, Memory Craft 9850, 6700 P, and Memory Craft 550E – ...

Usha International has unveiled a sewing machine for children – My Fab Barbie – in association with Mattel Inc. The sewing machine comes in a combination of pink and white colours and is laced with ...

Consumer durables major Usha International is now seeing a rise in interest among youngsters to buy sewing machines. This includes children as young as the 8-14 years age group. The company has also ...

Usha Sewing Machine has called for a creative review. The multi-agency pitch will happen in Delhi. The incumbent agency for Usha’s sewing machine category is Ogilvy & Mather. Sources close to ...

Kolkata, Aug 2 (PTI) Sewing machine major Usha International on Monday said that the demand for household machines has gone up in the past one year amid Covid-19 disruptions. Kolkata, Aug 2 (PTI) ...

After empowering almost 3 lakh women, the initiative has now expanded into a fashion label. Usha Silai Schools not only train women to stitch, tailor and repair machines, but also provide them a ...