The proposed project will include human subjects data consisting of background demographic information (including age, gender, education, and handedness), reaction ...

Imagine removing a branch of the U.S. government, say the Supreme Court. What are the myriad ways that such an upheaval might reshape people’s lives? Policy makers and researchers probably would want ...

This post is Part 1 of a two-part series. The success story of applied behavioral science began with the publication of popular science books more than 15 years ago showing that people make suboptimal ...

In just a few years, the world has witnessed major challenges, including the disastrous impact of climate change, political polarization, economic downturns, and violent conflict, as well as a global ...

Behavioral Economics is the application of psychology to the field of economics. It describes the role that psychology plays among consumers, employers, and governments, which then impacts markets and ...

Universities play a central role in shaping behavioral science through research training, institutional recognition, and scholarly publishing. Academic awards and honors reflect systems designed to ...

Behavioral health practices focus on the ways that your thoughts and emotions influence your behavior. “Behavioral health” is a term for a wide-reaching field that looks at mental health, lifestyle, ...

Discover how behavioral economics examines psychological influences on economic decision-making, diverging from traditional ...

In this episode of the Marketing Smarts Live Show, B2B marketing expert and author Nancy Harhut delves into the fascinating world of behavioral science and its usefulness in marketing for decoding and ...