Add Yahoo as a preferred source to see more of our stories on Google. Why do we feel so satisfied when we score a great deal? Behavioral economists say it’s because of the “pain of paying” — the ...

Fast food chains all want your loyalty, and the way they go after it is through their apps. Nearly every major brand has a rewards program, but they don’t all deliver the same experience. Some pile on ...

Brands like Nittany MinitMart, Quality Oil and Weigel's are moving beyond a one-size-fits-all approach. Earlier this year, Quality Oil Co., which owns and operates three convenience retail brands, ...