Looking for something gentle and kind for a sensitive nose? The new gen Z brands have you covered ...

"Hearst Magazines and Yahoo may earn commission or revenue on some items through these links." “I think that there’s a desire for your fragrance to make you stand out and for your fragrance to be ...

Ever caught a whiff of someone's perfume that made your head turn in awe and wonder, as the scent still lingers with you for a while? The secret behind the magnetic scent trail that stopped you in ...

Forbes contributors publish independent expert analyses and insights. Celia Shatzman writes about fashion, beauty and grooming. Perfume is meant to be worn year-round. But in heat of summer, it’s a ...

Across Britain, the fragrance shelf is being rewritten: fewer glass bells of perfume, more easygoing body mists that can be fogged on quickly, layered, and lived in. The big question isn’t “why the ...

Most Likely to Be Stolen by Mom: Love Spell Fragrance Mist by Victoria’s Secret, $20 Most Likely to Smell Like an Upscale Treat: Vanilla Skin Body Mist by Phlur, $38 Related story FYI: Kodak's Viral ...