Oscar Wilde once said, “Mere color can speak to the soul in a thousand different ways.” And he may have not known how right he was. Have you ever felt green with envy? Sang the blues? Been given the ...

DEAR BONNIE: I have been reading that colors are very important and that they can affect a lot of aspects of your life. Do you think changing the colors in your wardrobe can affect your mood? I always ...

The association between facial expressions and the memory color effect has been elucidated through a collaborative effort involving the Cognitive Neurotechnology Unit and the Visual Perception and ...

When a consumer walks down a street lined with shops, each business on the block is competing for the consumer's attention. Appealing storefront displays and in-store product displays are examples of ...

Years ago, I visited an elderly relative living in a hotel that had been converted to a sort of independent living facility (but without the amenities found in contemporary facilities). The place was ...

Color is an important stimulus for the brain because 80 percent of our sensory impressions come from our visual system. Some research suggests that the pituitary gland, which is responsible for body ...

Artists know intuitively that consumers perceive black/white imagery differently than they perceive color, according to psychologists who conducted an Ohio State University study. Now we know how this ...

Colors are a vital and aesthetically nourishing part of an object’s expression. But when creating sustainable design products that are meant to last and to be loved and maintained for years, decades, ...

Tinnitus, also referred to as ringing in the ears, describes the perception of sound in the absence of any external noise. One potential tinnitus treatment is noise color therapy. Noise “colors” match ...