Consistent and thoughtful communication is crucial to keep donors engaged, make them feel valued, and lay the groundwork for ...

First, it’s helpful to provide the definition of a strategic plan. A strategic plan is a guiding, visionary document highlighting the specific goals and actions that differentiate an organization and ...

In a rapidly-evolving world, every business needs a sound strategy to survive because markets are no longer forgiving. From intense competition to shifting customer expectations to disruptive ...

Enhance your career with our online Graduate Certificate in Strategic Communication Management. In just nine credit hours, you can develop advanced skills in planning, executing and evaluating ...

Nikki Little is the senior VP at Franco and an integrated communications professional with more than 17 years of experience. My first inclination when starting this article was to write that as we ...

For years, your company has made good choices and positively impacted the communities and employees it serves. You have a stellar reputation — perhaps even a Pillar Award on display — and your ...

Solid communication is the foundation of any successful business. Every employee needs to be on the same page as upper management when it comes to messaging, and that unified message needs to reach ...

Many professional roles revolve around communication, with understanding audiences and delivering effective messages being the core responsibility for a variety of career paths. Marketing and ...

As soon as any sort of management or governance deal between two hospitals or health systems is announced, anxiety among employees and physicians may develop. As the deal progresses further, rumors ...

Law firms preparing for and kicking off their PR effort in 2026 face an environment that continues to change constantly.

The sudden onset of a crisis can pose an existential threat to your non-profit organization, especially since your reputation is your most ...

Objective 1.1: Enhance organizational structures and resources through IT unification, talent investment, and planning. Strategy 1.1.1: Define and secure the proper organizational alignment of IT to ...