In the competitive landscape of plumbing contracting firms, customer focus plays a pivotal role in determining the success and longevity of a business. The plumbing industry demands more than just ...

Marketing "is the whole business seen...from the customer's point of view," the legendary management consultant Peter Drucker wrote in his The Practice of Management. Drucker also noted that profit is ...

An often-overlooked competitive advantage in business isn’t your technology stack, market share, or even your talent pipeline—it’s your leadership team’s customer obsession. As someone who recently ...

PROVO, Utah & SEATTLE--(BUSINESS WIRE)--More than 60% of customer experience leaders expect that AI will give them a competitive advantage, indicating that AI is poised to make a significant impact on ...

Forbes contributors publish independent expert analyses and insights. I am a Customer Experience Futurist, Author and Keynote Speaker. Sep 13, 2023, 09:00am EDT This article is more than 2 years old.

The 21st century has seen a shift away from the company that’s “selling” and toward the consumer that’s “buying.” Business practices, like PR campaigns, have had to transition in kind to stay relevant ...

The Covid-19 pandemic has forever impacted how consumers purchase products and services. To address ever-changing customer behaviors, companies must manage every stage of the buying process by ...

CoreXponent/ CoreExponent: Delivering client-centric digital marketing services with a focus on customer satisfaction and excellence. eBook The State of AI in Customer Experience 2025 How AI, human ...

T-Mobile, US, Inc. (TMUS) is focusing on its customer-focused strategy with immaculate planning to keep residents, visitors, first responders and media connected across New York City during major ...

MARKHAM, Ontario--(BUSINESS WIRE)--The electric vehicle (EV) industry is at a crossroads as government incentives fade and consumer priorities shift. Automaker VinFast is proactively adapting to a new ...

Deere & Company DE announced that it inked a deal to acquire a construction technology company, Tenna. Deere will scale and grow the business using Tenna's customer-focused mixed-fleet model. Deere ...