Throughout our lives, we accept a number of predefined roles, each with associated tasks, schedules, and behavioral expectations. These roles—student, employee, spouse, parent, and so on—help us ...

When asked to define your brand’s purpose, it is easy to reply with the flippant response of “to make money.” And as business owners and entrepreneurs — and yes, even marketers — can agree, making ...

What's your purpose? It's a question we rarely ask ourselves but one that couldn't be more important in the pursuit of well-being and success. Purpose is our foundation; it's the one thing that every ...

When I was 33, I was asked by a leadership trainer what my life purpose was, and I couldn’t articulate it. The other participants couldn’t either. Until I became a career happiness coach, I learned ...

In my research into the origins of organizational purpose one thing impressed me about those leaders in the social service sector. When asked to define the purpose of their organization they could ...

Many business leaders claim to care about purpose. But for some, that commitment is so strong that it even dictates whom their teams work with–and whom they turn away. The founders of three such ...

Over the course of a lifetime, we spend an average of 92,000 hours at work. A growing body of research suggests that it’s better for both us and our employers if we’re working on something that ...

Consumers are presented with seemingly limitless opportunities for spending their money: brick-and-mortar, Amazon, Apple, Zappos, and more. How do you set your company apart from the rest? How do you ...

Discover what a corporate charter is, its importance for company legitimacy, and essential legal requirements for filing and approval to operate legally.

It has become such common advice that few question it. But rather than inspirational, it can feel like a burden. How do I go about finding this and what if I never do? This is “purpose anxiety” — the ...