Paul Silver (@thebigsilv) is Digital Direct Response Manager at MEC Manchester. Today’s data driven digital advertising no longer has the same rigid distinctions of old between response and brand. The ...

Identifying users across a multitude of ad exchanges has become critical to the success of campaigns run by advertisers, agencies and ad networks. London-based tag management firm, TagMan, is helping ...

Ehsan Ahmadi is the CEO of Vox Solutions. Winner of the 2023 Telco Innovation award and Featured in Capacity’s Power 100. The digital advertising boom has reshaped the media landscape. Pure‑play ...