Behavioral finance, a field that blends psychology with economic decision-making, provides profound insights into the complexities of human behavior in the financial realm. I have been interested in ...

Imagine walking into a doctor’s office, and instead of asking about your symptoms, the doctor hands you a generic prescription that “works for most people.” You’d be concerned—and rightfully so. Yet ...

Investing in the financial markets is a complex endeavor influenced not only by economic factors and market dynamics but also by human behavior. Traditional finance theory assumes that investors make ...

Netemeyer, Richard G.; Lynch Jr., John G.; Lichtenstein, Donald R.; Dobolyi, David. Financial Education Effects on Financial Behavior and Well-Being: The Mediating Roles of Improved Objective and ...

Behavioral finance is the study of how psychology affects investor behavior and financial markets. The study of behavioral finance relies on the assumption that investors and other financial ...

Advisers also turned to personalized options such as direct indexing to stand out for clients. Registered investment advisers who leverage behavioral finance tactics when working with clients saw more ...

Women face particular challenges when it comes to navigating the world of financial planning and investing with confidence, whether caused by behaviors more common to them or the way the wealth ...

Ahhh summertime! The time of year many of us go somewhere, anywhere, to get away from the heat. Which is also, usually, a great time to catch up on your reading. So, I thought it would be a good time ...

Every decision we make, whether consciously or unconsciously, is informed by our ethical values, including those in business. While ethics has always been emphasized in the finance classes I’ve taken, ...

Netemeyer, Richard G.; Lynch Jr., John G.; Lichtenstein, Donald R.; Dobolyi, David. Financial Education Effects on Financial Behavior and Well-Being: The Mediating Roles of Improved Objective and ...