At CES 2025, Amazon Ads announced a SQL generator for Amazon Marketing Cloud, a new generative AI capability that helps advertisers develop insights from their AMC signals. Amazon said: “This new AMC ...
The SQL generator simplifies the creation of custom audiences for Amazon Ads campaigns by interpreting advertisers’ descriptions of their desired audience and automatically generating the ...
AI is changing how developers and analysts write, debug, and optimize SQL — from natural language query generation to intelligent schema-aware assistance. Tools like Oracle APEX AI Assistant, Claude, ...