Brand loyalty in the smartphone market has long been dominated by Apple, but how does that loyalty look in 2026? To find out, SellCell, a site for selling used phones, surveyed over 5,000 smartphone ...

Apple, the computer maker, first launched the iPhone in June 2007. Today, in 2026, a fresh report suggests the brand royalty for iPhone has increased massively in the last five years. A recent ...

Customers are more loyal to Apple than ever, according to a smartphone loyalty survey conducted by phone trade-in site SellCell. 96.4% of customers surveyed said they planned to stick with an iPhone ...

A new survey suggests Android phone users are more loyal than they used to be, even if Apple still leads the pack. SellCell puts Android loyalty at 86.4%, with Samsung at 90.1% and Google at 86.8%.

I've used Android for years and wanted to see if I could switch to the iPhone. After just one day, I realized I couldn't.

The Android or iPhone debate might be a matter of preference for most people, but it's Android for those who want the most ...

Love your iPhone? You are not alone. Very few iPhone users have any interest in switching. AI image: Gemini/Cult of Mac Phone users are sticking with Apple at unprecedented levels, according to a new ...