Years before it became associated with an algorithm-driven playlist on streaming services, hyperpop was an unruly and nebulous internet subculture driven by independent musicians obsessed with pop ...
Unlike punk, emo, grunge, psychobilly, this niche that’s been called "Hyperpop" for at least the past year and a half is keen to reach the mainstream, albeit through experimental means… By Emma Madden ...
In 2014, music fans and critics began paying close attention to a mysterious group of artists who’d started releasing tracks online. They were part of PC Music, a loose electronic-music collective ...
From SOPHIE, Charli XCX and Dorian Electra to 100 gecs, food house and osquinn, get to know the 15 records that define hyperpop. One of the biggest misconceptions about hyperpop is that it’s new. Sure ...
Reviews may call it unforgiving and harsh, maximalist and blown-out, high-pitched and squeaky, electronic and glitchy. While these terms are sometimes applicable, the genre of hyperpop’s most defining ...
Danny Brown has always found success in colouring outside the lines. Not one to be boxed in, the chameleonic Detroit-born MC never shies from experimentation and pushing boundaries, having ...