L’Oréal Groupe Introduces New Technology-Driven Products For Hair And Skin

Light Straight + Multi-styler, developed by L’Oréal Research & Innovation, was seven years in the making. The device uses ...

L’Oréal’s latest flat iron uses infrared light to make hairstyling much faster

Hair gadgets have become increasingly popular over the last decade. Hair dryers, curlers, steamers — you name it, there’s ...
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L’Oréal’s New Beauty Tools Promise to Prevent Heat Damage and Improve Hair and Your Skin

The future of hair and skincare may be light-focused.

L'Oréal's new hair straightener + multi styler uses light instead of extreme heat — and it works 3X faster

L'Oréal announced an infrared hair straightener and an LED face mask at CES 2026, both launching in 2027 with light-based ...

L'Oréal’s CES 2026 beauty devices include a skin-like flexible LED mask

Over the last ten or so years, L'Oréal has brought a taste of beauty tech to the masses at CES 2026. This time, it has three ...