The new brick will make play more interactive for kids and families. Sets with the new brick will release in March, and preorders start in January.

LEGO has revealed a bizarre new brick you can wear on your feet. The popular construction toy giant has teamed up with comfy ...

Lego seems to be moving on from traditional toys to smart versions of its building blocks, as announced at CES 2026. Here's ...

At first glance, LEGO’s Smart Brick looks like any standard LEGO brick — but inside is a tiny custom ASIC chip smaller than a single LEGO stud along with sensors, LED lights, a miniature speaker, and ...

The LEGO Group says it will introduce a new “SMART Play" system in 2026 designed to make brick-built creations respond to how children move, hold and imagine with their toys.

Lego unveiled Lego Smart Play at CES 2026, a new screen-free platform that lets Lego builds respond to physical play in real time. The system is powered by a Lego Smart Brick with sensors, sound, and ...

Austin plans to host its first Austin Brick Convention from Dec. 5-6 at the Palmer Events Center. The city originally planned ...

Few toys capture the imagination like LEGO bricks. There’s even a day on the calendar to celebrate them.

The "Bricks and Brews" workshop invites people to build their own LEGO creations while sipping on beer or wine at the MAC.

Thousands of Lego fans got together in Tulsa for Brick Fest Live at the Cox Business Convention Center. Visitors were able to take pictures with life-sized Lego statue exhibits that included Samurai, ...

LEGO Day is simple. It is a date that celebrates the brick system that made building feel timeless, whether the goal is a ...