Lego announces smart brick
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Lego says its new tech-enabled products are its "most revolutionary innovation" since it launched its mini-figurines in 1978.
The new sensor-packed Smart Play Brick will land this spring as part of a special Star Wars collection. The update adds ...
Lego's construction sets have been a fantastic choice for analog play for several decades now. These interlocking building ...
LEGO unveiled Smart Play at CES 2026, embedding interactive tech into bricks. The first Star Wars sets launch March 1, with ...
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