LEGO Education is priming to help teachers in the new school year with initiatives intended to serve learning, whether it takes place in person or remotely. New programs include STEM lessons that ...
Lego is the master builder of experiential experiences, understanding that physical play has lost none of its importance in the digital era. The toy brand uses experiential marketing for both brand ...
What would make a corporate lawyer give up his six-figure salary to make $13 an hour? One word: LEGO. It all started on Christmas 1978 in Colville, Washington, when five-year-old Nathan Sawaya ...
BUSINESS strategist Ken Perlman shares the parallels between building a complex LEGO set with his two daughters and coaching a client through transformational change. As my daughters and I tackled a ...
LEGO, the Danish toy giant, is tapping into the education market with products it claims will help kids learn science in the classroom, specifically female students, in an effort to shorten the STEM ...
If you build your brand’s legacy with the same excitement you get when presented with a simple set of LEGO bricks, you’ll be celebrating success for decades to come. This is all by design, of course.
As my daughters and I tackled a three-day LEGO project, I realized that what makes these projects so fun and satisfying are the same things that help my clients love leading change in their ...
As Lego prepares its first U.S. factory for plastic-making in Chesterfield, it offers a museum exhibit featuring a large model of the Titanic. A 23.5-foot-long Titanic replica made of Legos is the big ...
As my daughters and I tackled a three-day LEGO project, I realized that what makes these projects so fun and satisfying are the same things that help my clients love leading change in their ...