If you’ve ever attempted to color your hair using a home kit, you get why salons charge an arm and a leg for good color. In an attempt to take the mess out of the process and make the results a little ...

At CES, L’Oréal is showing off its first hair color device that can be used at home. The handheld Colorsonic can mix and apply product evenly, according to the company. If it works as promised, ...

Debuting with an in-store experience that includes a disruptive shelf structure, Colorsonic’s display was co-designed by L’Oréal Paris and Target’s merchandising team. Colorsonic looks to make hair ...

Colorsonic looks to make hair coloring easier by automatically mixing dye and developer in a ratio that delivers desired color results. Actress and singer Dove Cameron has been named brand ambassador ...

The Colorsonic promises to be an affordable at-home alternative to the salon The Colorsonic promises to be an affordable at-home alternative to the salon is a senior reporter and author of the ...

Millions of people worldwide color their hair at home, and even more began doing so after the lockdown brought on by the Covid-19 pandemic in 2020. According to L’Oréal, the at-home hair color ...

NEW YORK, June 5, 2024 /PRNewswire/ -- Today, L'Oréal Paris, the trailblazer in permanent hair color innovation, proudly unveils its latest breakthrough: Colorsonic. Developed and incubated for ten ...

Forbes contributors publish independent expert analyses and insights. I write about retail and the forces that are redefining shopping. L'Oréal's Colorsonic, left, and its components at right, ...

L'Oréal Paris built Colorsonic, where you pick a hair color on the app, order it, pop it into the device, press and apply it with a comb. The device automatically mixes your dye, parts your hair, and ...

This is an archived article and the information in the article may be outdated. Please look at the time stamp on the story to see when it was last updated. Libier Reynolds from Libier.com joins us to ...