The latest generation of strips is easier on the eyes, and designed for an effect that’s subtle and startlingly realistic. Clockwise from bottom left: Ardell Mega Volume 250, $6, ardellshop.com.

Unless you work in the theater, false lashes are typically thought of as a special-occasion-only addition to your makeup routine. But if you want a little lash lengthening and volumizing boost, the ...

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This quick and easy lash treatment makes mascara optional.