Matilda Djerf responded to backlash over a recent report accusing her of fostering a toxic work environment at her company, Djerf Avenue. The 27-year-old entrepreneur addressed the allegations in a ...

The Swedish influencer and founder of fashion brand Djerf Avenue says "being in the DMs is too important." "If you run a business for Gen Z, you have to be online," Djerf said. Matilda Djerf, 28, the ...

Djerf is facing backlash following an investigative documentary by Swedish outlet Aftonbladet, which alleges a toxic work environment at her clothing company, Djerf Avenue. Testimony from 11 current ...

For one week only, Scandinavian “It” girl Matilda Djerf is bringing a bit of her native Sweden to the Big Apple. Her clothing, home — and now beauty — brand, Djerf Avenue, is staging its second New ...

Popular style influencer Matilda Djerf issued an apology Tuesday following a shocking report on allegations of a toxic workplace at her company, Djerf Avenue. One employee described working at the ...

A popular social media influencer has issued an apology after a Swedish tabloid published a report saying she created a “work environment filled with fear and psychological pressure” at her fashion ...

Fans of Matilda Djerf were stunned when fellow “It” girl Hailey Bieber made an unexpected appearance at the Swedish influencer’s NYC pop-up shop. An eyewitness tells Page Six Bieber arrived at the ...

Matilda Djerf, a 27-year-old Swedish influencer accused of mistreating her employees last week, issued an apology on December 17. Former employees at Matilda's clothing brand, Djerf Avenue, spoke to ...

Matilda Saga Albertina Djerf, co-founder of fashion brand Djerf Avenue, was accused of perpetuating a toxic workplace. The 27-year-old influencer was named in an exposé by Aftonbladet. The Swedish ...

Wedding bells are ringing for Matilda Djerf! The Swedish influencer and designer, 28, is engaged to her longtime partner and Djerf Avenue co-founder, Rasmus Johansson, she announced on Instagram on ...