Why menus are changing: Escalating ingredient and labor costs are prompting operators to cut low-margin items and focus on profitable, popular dishes. Data meets psychology: Menu engineering uses ...

Many restauranteurs argue that the term “menu engineering” has more to do with menu design layout and customer psychology than anything else. Others will argue that menu engineering is less about ...

Smart menu engineering uses sales and cost data to identify which dishes drive profits and which drain resources. By combining POS insights with strategic pricing and placement, restaurants can guide ...

Let’s face it; everyone in the restaurant industry is looking for a leg up on the competition and trying to maximize profits. Having worked with Business Intelligence (BI) and Analytics tools over the ...

In my previous article, we ventured into the world of restaurant revenue management (RM) tools. In this article, we’ll delve into the “All-Purpose” shelf, or the Swiss Army Knife of the RM toolbox.

Are you confused by long menus at a restaurant? Plan sponsors face the same challenges with their investment menus, which can lead to participant inaction and imbalanced portfolios. The science behind ...

Menu engineering is an art and a science, but it’s the science part that trips up most restauranteurs. In this article we’ll look at how to gather the right data so the science of designing optimized ...

If you follow cybersecurity hacker methods — or just watch Mr. Robot — you probably know that the best way to get someone’s password is to ask for it. Sure, you probably can’t just say “Hi, I’m a bad ...