The appointment follows a pitch with three other international agencies. Bates Vietnam will be responsible for developing and executing the strategy and digital work for the Nivea for Men product line ...
A rocky few years between Nivea and Chicago-based FCB have included three incidents where the brand was criticized for ads seen as racially insensitive. Gift Article 10 Remaining As a subscriber, you ...
In the latest IP judgment to be handed down in South Africa, the Supreme Court of Appeal has dismissed an appeal by Koni Multinational Brands against a court decision ruling that its Connie men's ...
Nivea has pulled a deodorant ad that declared “White Is Purity” after people protested that the slogan is racist, and after others hijacked the ad’s online campaign with comments about white supremacy ...