Justine Tello shares the lessons she learned from leaving public relations for teaching, then pivoting to running a small ...

The longer I practice public relations, the more I notice a set of traits settling into my reflexes: a sceptical edge, a ...

When asked to predict 2025 trends for the public relations industry, San Diego PR veteran Joice Truban Curry says to watch for how social media influencers and artificial intelligence will shape PR ...

Expertise from Forbes Councils members, operated under license. Opinions expressed are those of the author. Every comms and PR professional can attest to hearing some of the same questions and demands ...

As we celebrate World PR Day 2025 with its theme ‘Building Bridges & Navigating Polarisation’, I find myself reflecting on a hard truth: we have become experts at building bridges between brands and ...

There is no one ‘smoking gun’ for identifying fake experts, says Alex Cassidy, founder of NeoMam studies, which worked with ...

Both PR and marketing are essential pieces of the puzzle for any successful brand. So often, we hear the phrase “I need to invest in a marketing professional to…..” and whatever follows that phrase is ...

PRCAI relaunches its popular Accreditation in Public Relations certification to test, certify and validate high-quality young ...