Don't get me wrong, solid perfume isn't going to replace your extrait. They're not strong on their own, but help build your ...

PARIS--(BUSINESS WIRE)-- IFF (NYSE: IFF) unveils its Science of Performance program, a comprehensive, science-driven suite that enhances fragrance creation by increasing efficiency and precision to ...

Contrary to popular belief, there is actually a wrong way to apply perfume, and it's likely the reason why you can't smell your signature scent only a few hours after you spritz it on. You could ...

Creating a sophisticated fragrance wardrobe requires the same strategic thinking you'd apply to building a professional wardrobe – careful selection, quality over quantity, and pieces that work ...