Pets at Home had established their VIP loyalty club back in 2012, but members wanted more. Enriching customer and pet data, the brand set about putting a deeply personalised membership in their ...

Profits and sales grow in first half Click-and-collect orders represent 45% of total web sales in the half compared with 23% in the prior year Pets at Home’s VIP Club reach 3.9 million members, up ...

How do you grow a business in immense headwinds? How do you build upon a successful product and engender more loyalty among already committed brand fans? Pets at Home did just that – building its VIP ...

The top line of Pets at Home’s September 2018 investors’ presentation neatly sums up where the pet care business places itself: “We are here to make sure pets and their owners get the very best advice ...

A PET shop is looking for the perfect face to front a new VIP club for animals. A PET shop is looking for the perfect face to front a new VIP club for animals. Pets at Home Bridgend is calling for ...