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5 best augmented reality use cases

Augmented reality (AR) uses cutting-edge technology to add artificial, digital qualities to real-life objects. Learn how AR ...

Virtual Reality (VR), Augmented Reality (AR) and Mixed Reality (MR) Market Report 2026-2036: Expanding Ecosystem of XR Hardware, Software Platforms, and Immersive Content ...

The Virtual, Augmented, and Mixed Reality market is at a transformative juncture, evolving from niche applications to mainstream consumer and enterprise use, reshaping industries such as gaming, ...

Snapchat’s Upcoming Augmented Reality Glasses Will Launch Under a New Brand Called Specs

Snap Inc, the company behind Snapchat is launching a new subsidiary called Specs for its upcoming AR glasses, scheduled to ...
Harvard Business Review

How Augmented Reality Can — and Can’t — Help Your Brand

Determining whether to use augmented reality (AR) is a complex decision for any business. Factors such as development costs, finding appropriate use cases, and maintaining the technology have ...