Shoppers spent just under $283 billion on store-brand products last year, up 3.3% compared with 2024, the Private Label ...

Dollar sales for private label products increased 3.3% to an all-time high of $282.8 billion over the 52-week period ended on ...

Store brand dollar sales increased nearly three times the rate of national brands for the 52 weeks ending Dec. 28, 2025.

Store brands see faster growth, record unit sales and rising market share as consumer priorities shift to value and quality, ...

The growth of private-label products — and retailers' focus on shoppers' interest in healthier offerings and plant-based ...

Store brand dollar sales rose 3.3%—nearly triple the 1.2% gain of national brands—for the 52 weeks ending Dec. 28, 2025.

Costco’s private label didn’t become a global powerhouse by accident—its name reflects strategy, history, and a deliberate approach to trust and value.

Sales of private-label products reached record-high market shares in both units and dollars in the first half of the year, according to Circana data released Tuesday by the Private Label Manufacturers ...

Macy’s Inc. will launch its newest private-label brand next month. Arriving on Aug. 17, On 34th marks the first of four in-house brands that America’s biggest department store retailer plans to roll ...

Aldi dominated the fastest-growing private-label brands, placing four in the top 10: Nature’s Nectar, Earthly Grains, Happy ...

There's a huge economic force driving private label demand: as costs to consumers rise, a willingness to consider private label also grows. If inflation is bad news for most, it may be among the best ...