Rainbow Loom kits, which enable kids to make customized bracelets out of rubber bands, are the latest fad among the younger set. Aoife Rouse, an 11-year-old expert, shows the anchors how to get in on ...

Click to share on Facebook (Opens in new window) Facebook Click to share on Bluesky (Opens in new window) Bluesky The Rainbow Loom crafts toy has become a popular activity for grade school children, ...

Jimmy Kimmel has been asking kids to send him rainbow loom creations just for fun. But last night on Jimmy Kimmel Live, the host decided to use his show’s platform to raise money for children with ...

Sharon Lighton, the owner of Anana Gifts, sells kits for children to make rubber band bracelets, which are a very popular trend right now. She has bought 14.7 million rubber bands to sell at her store ...

Friendship bracelets? Silly Bandz? Those are SO yesterday. This year's hot trend with the elementary school set is Rainbow Loom bracelets. But you probably already know this if you have a young girl ...

A series of patent infringement lawsuits may finish weaving their way through the courts soon as Choon's Design LLC readies a new tactic for coping with knockoff products. The Wixom, Mich.-based maker ...

Rainbow Loom, a jewelry-making product that’s shot to the top of the toy industry in the past two years, is a huge part of the growth story at Michaels. (Editor’s note: Kyle Stock owns a Rainbow Loom ...