The SRAM pART Project in Park City, UT is the fourth incarnation of the bike part sculpture charity auction, which was also held in Chicago, New York City, and Salt Spring Island in British Columbia. ...

Can you feel it? The Force is here. As we published in our extensive SRAM Red AXS eTap coverage and early review, SRAM was transparent about a Force eTap AXS group coming in April when it unveiled the ...

American bicycle component manufacturer SRAM has recently taken over Amprio, a German e-bike systems manufacturer under the Rheinmetall Group of companies. This could very well be the sign e-bike ...

When it comes to bicycle technology, Sram is a brand that has gained the trust of a wide range of cyclists all over the world. Its products have always been about performance, and its top-range ...

With a variety of crank and cassette options, there is a solution for every drop bar bike - and you can even combine huge mountain bike cassettes The trickle-down of SRAM’s wireless ASX technology, ...

I visited Unibet Rose Rockets, a newly SRAM-equipped team for this year at Opening Weekend, to learn about the support that the brand's race technicians provide to the squads and mechanics that work ...