Shea Moisture is under fire for its latest campaign after viewers felt the brand was turning its back on its roots in the black community. The ad opens with a black woman who says she was mocked for ...

SheaMoisture has celebrated the beauty of Black women since its creation, so it's no surprise that its latest campaign puts a spotlight on Black artists and supports Black entrepreneurs. The beloved ...

So you knew this was coming right? After SheaMoisture became a trending topic for its #HairHate ad yesterday which failed to include any women who look like the individuals who actually buy their ...

The beauty industry is changing. It’s still a breeding ground for creativity and artistry, but it’s also more socially aware than ever before, thanks to consumers who are demanding more from the ...

Update: Black-owned hair company has since issued an apology. This week’s major company advertisement flub: Shea Moisture. The hair care company is under fire after releasing a new advertisement that ...

Mostly everyone has fallen accustom to one or two SheaMoisture products in their beauty cabinet and the brand’s latest campaign showcases that its reign in the natural hair community is not stopping ...

On July 7, in partnership with Shea Moisture, Roku debuted a new docu-series called The Next Black Millionaires. The six-episode show centers on three Black business owners as they discover how to ...

Toronto, Ontario--(Newsfile Corp. - May 8, 2023) - This year SheaMoisture goes bigger and better with year two of The Dream Fund, supporting Black female entrepreneurs to unlock their next big move ...

SheaMoisture's Bond Repair collection is the answer to tackling hair breakage caused by heat, over-manipulation, protective styles, and more. It’s hard not to view the Black natural hair community as ...