A new Verizon study shows 81% of small businesses are creating content instead of just buying ads. The payoff is better, but it takes more work. Small businesses are figuring out you can't go viral if ...
Left to right: Elm Street Diner; Bumpa Built; Oma's Pride; Gas Burgers USA. Business owners in Connecticut recently discussed TikTok's economic influence, noting that the platform plays a big role in ...
Social media sites such as TikTok are generally associated with Gen Z and modern, digital entertainment. However, it turns out that some age-old topics, such as crafts, are perfectly suited to it.
TikTok? Normally, you’d think of short comedy videos or music. But in the UK, something else has happened for small businesses. Analysis by the Guardian today (Dec. 24) reveals that during Black ...
The buzz around TikTok is loud, and for good reason. It’s the dominant player in short-form video, and short-form video is the dominant content type in general and in content marketing. All the talk ...
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