The New US National Security Strategy (NSS) has been released. This is a critically important document prepared by every administration that sets out the United States’ national security priorities, ...
What are we to do when an ideological tract masquerading as a strategic roadmap — I refer to the 2018 National Defense Strategy document — becomes the de facto template for defining America’s ...
Like mules, which can carry cargo equaling about 20% of their body weight for more than a dozen miles, strategy statements are often tasked with taking on super-heavy loads. Too many of them now ...
The Trump administration’s 2025 National Security Strategy is, in many ways, unlike any in U.S. history. Most strategy documents of this kind articulate the threats that the United States’ adversaries ...
Your corporate strategy and marketing strategy are two very different plans. The first is the playbook for where you want your business to go; the second lays the framework for how you will attract ...
An SEO strategy is the foundation for improving organic visibility and driving conversions – whether that means owning Google’s front page or earning mentions in LLMs. A strong strategy aligns ...
The Biden administration recently released its first National Security Strategy. As is the custom in Washington, the document was greeted with fanfare by bureaucrats eager to promote their work, beat ...
Right, so you’re trying to get your head around social media, yeah? It can feel a bit like a whirlwind sometimes, can’t it? One minute you’re posting, the next you’re wondering if anyone even saw it.