The fight against the Decepticons has never been pricier. At Friday's Hasbro Pulse Fan Fest panel, the toymaker announced it has partnered with Robosen Robotics for the first-ever auto-converting ...

A toy company has designed its own self-transforming Optimus Prime. Set to arrive in September, Jada Toys’ Transformers Optimus Prime Converting R/C toy is able to transform from a 12-inch-long truck ...

The two most iconic characters in the Transformers franchise are easily Optimus Prime and Megatron, with versions of these Cybertronians appearing in almost every iteration of the brand. Now, their ...

If you’ve bought a Transformers figure in the last 30 years, it came with an instruction book; the more complex the figure, the more instructions were necessary to transform it from vehicle to robot.

The toy can transform from truck to robot with a simple voice command or press of a button. To do so, Robosen packed it with 5,000 components, 27 patented servo motors, and 60 connected microchips. It ...