Nike is breaking brand guidelines by turning its Swoosh logo on its head to celebrate the growth of women’s soccer. The Swoosh logo will be rotated upward on third kits for men’s and women’s teams in ...

Brand logos have become synonymous with status, class, and even culture. Nike's iconic slogan and its swoosh logo became a symbol of motivation and started a global culture of getting what you want ...

As far as iconic branding goes, Nike’s swoosh is in a league of its own. Through some unknowable combination of innovation, good business and sheer luck, the instantly recognizable checkmark-esque ...

The Nike Swoosh is one of the world’s most recognizable brand logos. Its value to the company is priceless, but if you prefer to think in hard numbers, Forbes estimated that the Swoosh logo alone was ...

If you needed any more indication of Ja Morant’s loyalty to Memphis, the star Grizzlies point guard has now put the city on his back. Literally. Morant recently added more tattoos to his body, which ...