Two Words That Made Tim Cook Apple’s Most Consistent Storyteller

Under Cook’s leadership, Apple became the first publicly traded company worth $1 trillion and the world’s most admired brand.

Interview: Swift Student Challenge winners talk app inspiration, presenting to Tim Cook and John Ternus, more

One of the coolest aspects of being invited to Apple Park for Swift Student Challenge Distinguished Winners is the ...
Hosted on MSN

Tim Cook reveals the advice he gave Apple’s next CEO: The most important decision he’ll make is 'where he spends his time'

Apple’s incoming CEO introduced himself to Wall Street on Thursday, in a brief earnings-call debut in which John Ternus emphasized his commitment to continuity at the $4 trillion company. Ternus, who ...
9to5Mac

Tim Cook explores rare iPod, iPhone prototypes in new interview [Video]

Apple’s 50th anniversary celebration continues, this time with a fascinating new video from The Wall Street Journal. In the video, WSJ columnist Ben Cohen to takes a walk down memory lane alongside ...
Hosted on MSN

Apple M-series: Tim Cook’s decision to build Apple Silicon changed the entire PC market

There was a version of Apple that still runs on Intel chips right here in my house. My mom still uses it. That version shipped decent MacBooks, and they did compete on specs. Tim Cook killed that ...