Add Yahoo as a preferred source to see more of our stories on Google. An image from a Colgate advertising campaign that show that Colgate logo with teeth. The toothpaste brand Colgate introduced a new ...

The U.K.'s Advertising Standards Authority (ASA) has ruled that Purity Laboratories' Beverly Hills Formula whitening toothpaste ads exaggerate the time it takes to whiten teeth. The ads claimed to ...

Add Yahoo as a preferred source to see more of our stories on Google. Procter & Gamble agrees to change marketing of Crest toothpaste to children after Texas AG claims misleading images could harm ...

It may not be a glamorous product, but toothpaste is an essential product consumers cannot do without. For more established brands, selling toothpaste products is relatively straightforward. However, ...