AI world models are sending shockwaves through the gaming industry, as the future of gaming engines is called into question.

Shares of video game engine developer Unity Software (NYSE: U) have been sent through the wringer over the past two weeks. In late January, the stock crashed after Alphabet unveiled Project Genie, an ...

To use some technical business parlance, Unity has had an absolutely shocking few years. After establishing itself as the near-de facto game engine for indie and mid-tier developers in the 2010s, it ...

TL;DR: Unity's upgraded AI, launching in beta at GDC, enables developers to create full casual games using natural language prompts without coding. Leveraging advanced models from OpenAI and Meta, ...

Attention, gamers: if you thought new titles on top of the endless cavalcade of sequels and remakes were derivative now, wait till you hear about what the game engine maker Unity has got in store.

・Project Genie is an early-stage research model designed to build living, interactive worlds. ・The tool relies on Google’s Genie world model, which simulates physics, movement, and object interactions ...

Unity stock has posted double-digit gains on the heels of its third-quarter earnings release. Sales and profits topped Wall Street's expectations in Q3. Unity's new AI-powered advertising platform is ...

Matthew Bromberg says the new Unity AI will be showcased at GDC in March. When you purchase through links on our site, we may earn an affiliate commission. Here’s how it works.

Google's new Project Genie prototype, which lets users simulate virtual worlds, has gaming investors very worried. But one analyst says their fears are overblown. Google's new Project Genie will let ...

Unity Software (NYSE: U) is booking valuation gains on the heels of the company's recent third-quarter report. The stock was up 14.1% as of 2:15 p.m. ET and had been up as much as 17.7% shortly after ...

Unity stock has tumbled twice recently, first after Google's Project Genie Reveal, and then after a disappointing earnings report. Project Genie is impressive, but it won't replace video game engines.