After empowering almost 3 lakh women, the initiative has now expanded into a fashion label. Usha Silai Schools not only train women to stitch, tailor and repair machines, but also provide them a ...

How has sewing machines as a category evolved in India? What are the big trends that you see today, and what are the challenges before the industry? The sewing machine industry in India has witnessed ...

Based on consumer insights and preferences, Usha International has added four new sewing machines for sewing, embroidery, and quilting – Skyline S-9, Memory Craft 9850, 6700 P, and Memory Craft 550E – ...

In a significant development, the category creator, Usha sewing machines, has awarded its creative duties to Draftfcb Ulka. It seems that cupid has struck again after years as the agency has been ...

Consumer durables major Usha International is now seeing a rise in interest among youngsters to buy sewing machines. This includes children as young as the 8-14 years age group. The company has also ...

CHENNAI: Consumer durables major Usha International’s sewing machine division is eying a 10 per cent growth in its revenue this fiscal year. The growth in the masks and PPE kits industry, and a surge ...

Usha International Limited (USHA), the largest Indian sewing machine company, with a market share of over 50% in the organized sector, has cemented its ties with Janome Sewing Machine Co Ltd. (JANOME) ...