That went well Imagine changing your popular brand to capitalize on an emerging tech trend that never emerged. Mark ...

Virtual reality headsets will be popular gifts this holiday season, as more and more companies dip their toes into the cyber-ecosystem. From virtual golf experiences to gaming and meditation retreats, ...

Extended reality is bringing immersive, personalized workout experiences to the fitness industry. Leaders at four fitness brands told BI their extended-reality services helped them reach new users.

This story is part of a series on the current progression in Regenerative Medicine. This piece is part of a series dedicated to the eye and improvements in restoring vision. In 1999, I defined ...

There's a growing buzz around mixed reality services, and for good reason. As the boundaries between the physical and digital worlds blur, mixed reality (MR) is emerging as the next big step in ...

Because we in Silicon Valley are newness junkies, it can feel like an act of sabotage to have memories, but, for better or worse, I have them. It’s been more than forty years since I co-founded the ...

When I first started teaching online nearly 20 years ago, everything was done through Outlook. No learning management system. No Zoom. No interactive tools. If you wanted to make something visual, you ...

The best video games carry a feeling of immersion, as though players are being actively transported into the world of the game. Virtual reality takes that immersion to the next level. Players truly ...