ITHACA, N.Y. – Art infusion theory – the idea that displaying art in retail settings can positively impact consumer behavior – can be applied to the metaverse with similar results, a Cornell design ...
Online shopping has made it easier for people to buy everything. With fewer workers needed in physical stores, almost 600,000 retail jobs disappeared in the US between 2018 and 2022. E-commerce is ...
There’s been a seismic shift in the way we shop for fashion. We were once dependent on going in-store to physically browse, touch, and try on endless garments to ensure fit and style. However, ...
This article on AI and virtual stores is part of our Vogue Business membership package. To enjoy unlimited access to our weekly Technology Edit, which contains Member-only reporting and analysis, sign ...
Charlotte Tilbury is the latest brand to launch a metaverse experience for the holiday season. Charlotte’s Beauty Realm is a 3D virtual shopping experience developed in partnership with Obsess to give ...
Puma is sprinting into the world of advanced ecommerce with new experiences developed in partnership with Google Cloud and Meta. Using Google Cloud generative AI technology, the sportswear brand can ...
The Virtual Luxe Lounge is an immersive digital shopping experience available to e.l.f. Beauty Squad members. Titled 11:11 Beauty, the company will house beauty and wellness products inspired and ...
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