Mercury Marine has just announced the launch of its two newest electric outboard motors, the Avator 20e and Avator 35e. The news follows the launch of Mercury’s first entry in the lineup, the Avator 7 ...

Mercury Marine is preparing to showcase its most powerful outboard motor concept yet at a major technology trade show in Las ...

Mercury Marine’s recent ­foray into the ­electric-outboard market began with the ­Avator 7.5e, but as promised, both a higher-powered ­Avator 20e and 35e have now joined the lineup. Offering ­power ...

It looks like everyone's feeling the environmental squeeze these days. Even outboard motor super-maven Mercury Marine is looking for more fuel-efficient methods of blowing your hat off when you pin ...

FOND DU LAC, Wis. (WLUK) -- A Fond du Lac company is launching its first electric outboard motor. Mercury Marine unveiled its Avator 7.5e model at the Consumer Electronics Show in Las Vegas Wednesday.

FOND DU LAC, Wis. - Mercury Marine introduced its new Avator 7.5e electric outboard motor Wednesday, Jan. 4 at CES 2023 in Las Vegas. According to a news release, the Avator is Mercury Marine’s "next ...

There’s little question that the gasoline-fueled outboard engine currently ranks as the most popular power choice for for large center-consoles, whether used as hardcore fishing boats, spacious ...

LAKE X, FLORIDA — I'd love to tell you about everything I saw during my first visit to the iconic, secretive outboard motor testing facility known as Lake X. But then I'd have to kill you. Nothing ...