Coca-Cola has released more uncanny AI-generated Christmas ads, despite the backlash from last year, prompting calls to boycott the soft drink company. Once again, Coca-Cola is embracing generative AI ...

Forbes contributors publish independent expert analyses and insights. Ryan Finley writes about transfer pricing and international tax. With the long-awaited entry of a final Tax Court decision in Coca ...

Coca-Cola's holiday commercial, "The Holiday magic is coming." was made using the company's AI platform, Real Magic AI. Real Magic AI works similarly to image generator DALL-E and grants artists ...

Coca-Cola might be the world’s most recognizable brand. But what would it be with only half the name? An Indigenous business in Colombia, acting, it says, “in defense of the coca leaf,” is asking the ...

Coca-Cola (KO +1.82%) has established one of the most resilient business models in the consumer goods industry. But even a company with a century of brand strength and global distribution isn't immune ...