As browser restrictions limit identifiers, PPC measurement relies more on redundancy, modeling, and inference than perfect tracking.

Forbes contributors publish independent expert analyses and insights. Tony Blengino covers all things baseball, with an analytical bent. I’m probably going to date myself here, but when I was growing ...

Under the shift, which Google said would eventually be rolled out to all users, old addresses would remain active. Messages and services would not be lost. By Adeel Hassan For more than 20 years, ...

On a Google support page, the company says it is rolling out a new option to let users change their email address even if it is an “@gmail.com” address. For quite some time now, Google has allowed ...

Google updated its JavaScript SEO best practices document with a new section on how to set the canonial URL when using JavaScript. Google wrote, "The best way to set the canonical URL is to use HTML, ...

Kerry Breen is a news editor at CBSNews.com. A graduate of New York University's Arthur L. Carter School of Journalism, she previously worked at NBC News' TODAY Digital. She covers current events, ...

A senior Microsoft official who is the Windows chief has confirmed that the OS is set to "evolve" in a big way, however, there has been a massive backlash. Recently, Neowin published an interview with ...

Type-safe search params state manager for React frameworks - Like useState, but stored in the URL query string. Store any user state in query parameters; imagine JSON in a browser URL, while keeping ...

The changes to the citizenship process signal a shift toward stricter vetting. In a press release, USCIS said the changes were part of "an ongoing effort to restore integrity to the naturalization ...

A week ago, Google disabled the ability to see 100 results per page by using a URL parameter in the Google Search URL bar. Since that change, rank-checking tools have become an absolute mess, and even ...

Merced transitioned its website from cityofmerced.org to cityofmerced.gov. The city will retain the .org domain to redirect web traffic and forward emails. The .gov domain, vetted by a federal agency, ...