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How One Ad Destroyed Jaguar's Billion-Dollar Empire
In November 2024, Jaguar launched a 30-second ad with no cars, just models in colorful outfits. Elon Musk asked: "Do you sell cars?" Sales collapsed 97.5% in Europe within months—just 49 vehicles sold in April 2025. This is how one ad destroyed a 102-year legacy. THE NUMBERS: - April 2024: 1,961 cars sold - April 2025: 49 cars sold - 97.5% ...
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